Optimizing Sales

Managing Partner: Dan Morris

Optimizing sales is one of our main focuses as a business growth consulting firm.
Using frameworks I’ve learned and tools that I have developed, I work with CEOs to optimize sales performance.

Mindracer engagements can also include services from other team members, including:

- Sales technology setup and administration
- Sales content creation such as decks and one-page brochures
- Sales training and coaching
- Lead research and list building

We will quickly assess your business and gather the data we need to identify your ideal customer(s), focus on the most profitable business growth strategies, then clearly communicate these new strategies to your team.

This mix is powerful. For example:

• We consulted with a SaaS company that had been in business for over 8 years. We helped them to 5X their revenue in 12 months.

• We helped a service business CEO figure out a simple sales process that enabled him to hire a new sales team member for the first time and get the new team member properly trained.

• We helped a SaaS CEO to identify their ideal client and establish rigor around a sales process that led them to optimize sales and win Fortune 100 clients and ultimately to a profitable exit via acquisition.

• We helped a well-established security technology company to achieve double-digit growth by optimizing their CRM, using its functionality to prioritize sales actions.

Helping entrepreneurs to achieve and exceed business growth goals is both challenging and rewarding.

Our aim is that our clients receive a revenue increase of at least a 5x return on consulting investment and we have helped previous clients achieve a great deal more than that.

Even when you face limitations, there can be opportunities, for example:

We cannot fix a dying industry, but we can find other ways to monetize an existing customer base.

We cannot fix a broken product, but if you have leads coming in, we can teach you some new and creative ways to leverage them to optimize your sales and enhance business growth.

We find that the best solution is often to do fewer things and do them well. Additionally, there is often a solution that is right there in plain sight of our client, but for some reason, they can’t see it. We have the tools, the technical expertise and business experience to help you to identify these opportunities for business growth.

Here’s who we get the best results for:

1. You’re CEO of an established business with an existing sales team, but your business growth has flatlined and you need help figuring it out.

2. You’re CEO of an established business and you’re looking to maximize business value before an exit.

3. You’re an entrepreneur with a great product or service and some initial sales. You want to launch sales properly and need some help.

We have successfully helped B2B SaaS and Services companies in the US, UK and Australia to add rigor to their sales process, and significantly increase sales performance.

If one of the above sounds like your business, and your would like to optimize your sales and enhance your business growth, we invite you to book a free sales process review by clicking the blue button below.

Activities & Affiliations

• Instructor at Element46 incubator

• Mentor to the Ellis Accelerator program.

• Mentor to the Mayor of London's International Business Program

• Mentor to Alumni of the Goldman Sachs 10,000 Small Businesses Program

• Member: St George’s Society New York

• Member: Modern Sales Pros

• Member: Online Geniuses

• Member: RevGenius